
adesso BLOG
11.01.2024 By Daniel Geldner
Customer engagement – ‘Hyper-personalisation’ in the insurance industry
Recurring marketing tasks in the insurance industry can be automated with the help of IT when marketing automation is leveraged. In addition to increasing efficiency and effectiveness, goals such as increasing customer loyalty and customer trust as well as improving personalised customer communication along the customer journey can be achieved. I will tell you why in this blog post.
Read more10.01.2024 By Oliver Kling
IT security: how can I deal with hundreds of security requirements?
In my blog post, I discuss two approaches to dealing with IT security requirements: traditional requirements engineering for end-to-end documentation and an iterative approach that speeds up IT security integration by carrying out risk assessments early on in the process. Addressing the requirements in an early phase and continuous improvement are prioritised over full and immediate integration. Using suitable tools and continuous monitoring minimise the risks prior to implementation.
Read more08.01.2024 By Kim Wesche
The future begins today: SAP Sales and Service Cloud V2
The further development of SAP Sales and Service Cloud V2 is not a simple upgrade, but a fundamental redesign of the existing solution on a new platform. This blog post will describe the highlights that the new version offers, for whom a transition is worthwhile and how adesso can be involved as a migration partner.
Read more04.01.2024 By Siver Rajab
Problem statement as a method to accurately describe a problem and develop effective solutions to it
The traditional role of a business analyst is to support the change process at a company. One of their main tasks is to identify problems and develop solutions to solve them. The gap between where the company is and where it wants to be could be seen as a good starting point when they begin their work. I would like to present the problem statement as a method that I believe is the ideal way to get a good overview in a short amount of time.
Read moreThe ‘Intelligent knowledge database – support during Aleph Alpha integration’ project focuses on the use of Aleph Alpha’s large language models to make the day-to-day work involved in maintaining text documents and editorial processes more intelligent and efficient. adesso implements the work processes for data analysis and clustering in the database as a pro bono service. In my blog post, I will provide a detailed look inside the workshop that accompanies the AI project as well as key aspects of it.
Read more02.01.2024 By Simon Bächle
Energy industry in transition: prospects and trends for 2024
The energy sector is undergoing profound, non-stop change, driven by the trends of decarbonisation, decentralisation and digitalisation. The effects on the industry and the regulations that apply to it this year will be described in this blog post.
Read more29.12.2023 By Azza Baatout
The path to traceability in AI projects
In this blog post, I will take a closer look at traceability tools that show great promise with you and go beyond theory by showing practical applications in AI projects. I will also be presenting a demo to show how these tools not only support the technical side of research, but also how they can be used in practice.
Read more28.12.2023 By Yelle Lieder
Green IT in our everyday lives – sustainable use of digital tools
Responsible travelling, a climate-friendly diet and sustainable living are all things that you can picture. But what about our digital lives? Does it really make a difference from an environmental perspective if you delete old e-mails or enable dark mode on your smartphone? You can find the answers in this blog post.
Read more27.12.2023 By Nehir Safak-Turhan
Market outlook for the banking sector in 2024 – the rising tide of change
The banking industry is in a state of constant flux. Whether you are talking about digitalising value creation at banks, creating positive customer experiences, grappling with the concept of new work or increasing economic efficiency, the banking sector faces a number of challenges. In this blog post, I give my outlook on the technology trends for 2024 that will play a central role in banking.
Read more