adesso BLOG

Data is the basis for all business processes as well as a company’s value chain. Purchasing customer data records allows companies to place highly customised, targeted product offers, which increases conversion rates and subsequently sales. This is exactly where digital regulation comes in to play. In our blog post, we will explain what this looks like and how regulatory changes affect AI and data projects.

In the first part of our post, we clarified what exactly the Stack Overflow Developer Survey is and then asked what kind of education developers have, how long they have already been working or how they like to learn. This part is about the most popular programming languages, tools and technologies used as well as different opinions about the future of software development.

Insurers have already caught on to the fact that investments in customer retention lead to more turnover in the long term and are therefore an average of six to seven times cheaper than acquiring new customers. Technological aids for sales support already exist. But to what degree are intermediaries aware of this, and are there differences between the types of intermediaries? I will delve into these questions in my blog post.

Whereas we are motivated to save energy at home due to rising energy prices and an impending hole in our wallets, things often look different in the office: personal account balances do not suffer and so people sometimes leave a light or the heating on. One possible incentive in this regard is gamification – that is, the introduction of playful elements. In our blog post, you will learn exactly what this looks like and what potential savings gamification entails.

Business intelligence (BI) maturity models are used to find out how far along a company is in terms of digitalisation and data use. In our blog post, we will explain how maturity models help with classification, whether the Interaction Room is an alternative way to apply them and, if it is, whether it can be used as a basis to successfully improve BI in the holistic consultancy process.

The to-do list for IT managers in insurance companies might get quite long in 2023. One tool for overcoming these challenges, as well as for exploiting their potential, is innovative IT technologies and methods. In my blog post, I will present eight focus topics that the adesso Insurance Team has identified.

The energy crisis has seen electric heaters and fan heaters become a much-discussed alternative to gas for quite a few months now – not to mention the criticism of them and concerns about a blackout. But how justified is this concern and what impact did the appliances have on our electricity grid when we moved into winter? We will answer these questions in our blog post.

In order to achieve sustainability goals in companies, sustainability must first be better understood – because without reliable information as a basis for decision-making, it is impossible to objectively evaluate the effectiveness of measures. This blog post will show where and how digital technologies can help with this.

In recent years, digitalisation has shown us how quickly and extensively change can occur in the economy and society. A successful transformation requires rapid adaptations to environmental conditions and places high demands on innovative ability. But the biggest obstacle is the shortage of skilled workers. This blog post will describe where the shortage of skilled workers is particularly noticeable and the consequences it might entail.