adesso BLOG

Sustainable IT is a question of software quality. Excellent software is sustainable and has as little negative impact on preserving a habitable environment as possible. In this blog post, we will look at what sustainability as a testable requirement in software quality assurance means and how we implement it.

Digital advertising gives companies the opportunity to influence people’s buying behaviour and reach the appropriate target groups in a targeted way. But how can we anticipate users’ buying behaviour and build in the right psychological triggers? I will show you how to take your campaign to the next level using the involvement matrix and different psychological triggers.

Quadient surprisingly announced that maintenance and further development of the customer communication management (CCM) system DOPiX would be discontinued in the next two to three years. A large portion of the German insurance industry is affected by this, with many providers forced to revise how they communicate with customers and modernise their processes as a result.

During the summer semester, a case study was prepared on adesso tackling the question of how to usher the age of AI into its organisation. It identified the specific challenges the company faces, evaluated its development and made recommendations for action to the adesso management. I will present the results of the study in this blog post.

A good UX/UI design incorporates digital accessibility from the start. This not only benefits people with disabilities, but also makes the user interface appealing and easy to use for everyone. As an IT service provider, we should actively work to integrate digital accessibility and ensure that our products and services are accessible to everyone.

The digital transformation is changing the healthcare sector. New technologies and advanced data collection systems are revolutionising the way that health services are provided and managed. In this blog post, I will take a look at the key legislative initiatives that will shape how the handling of digital health data will be regulated and optimised in the future.

Learn how to effectively use paid ads in your Instagram competition campaign to increase your brand exposure. Gain valuable insights into how to use paid ads to reach the right audience, find the best time for your campaign and choose the best prizes.

Storing electricity remains one of the key challenges of the energy transition. But which solution is the best? There a number of concepts out there, such as vehicle-to-home, vehicle-to-load and vehicle-to-grid. In our blog post, we will explain what this is all about and which solution is the best.

Publish content in different channels at the touch of a button. Whether you are talking about text, images or videos, that can be done with ease using multi-channel publishing. And best of all, this leads to lowers costs, greater efficiency and more reliable operations. You can find out how this works in my blog post.